Terms of Service

1. Agreement to Terms

These Terms of Service govern your use of whoza.ai, an AI-powered revenue system for UK tradespeople and local service businesses. By accessing or using our service, you agree to be bound by these terms. If you do not agree, you must not use the service.

2. Description of Service

Whoza.ai provides AI call handling, enquiry qualification, WhatsApp/SMS delivery, booking support, review collection, competitor analysis, and business growth recommendations. The service includes:

• •AI voice agents (Katie/Mark): Answer incoming calls on your behalf, qualify enquiries, and capture customer details
• •WhatsApp/SMS delivery: Send qualified enquiry summaries directly to your phone
• •Review engine (Claire): Automated review requests sent after completed jobs
• •Growth intelligence (Rex): Competitor tracking and weekly action recommendations
• •Dashboard and analytics: Call volume, enquiry tracking, and performance metrics

3. AI Disclosure and Transcripts

By using whoza.ai, you acknowledge and agree that:

• •Calls answered by our AI agents are not recorded. A written transcript is generated for quality and service delivery purposes.
• •Callers are notified at the beginning of each call that they are speaking with an AI assistant
• •You are responsible for ensuring compliance with all applicable laws regarding AI disclosure in your jurisdiction
• •You will inform your existing customers that their calls may be handled by AI where required by law

4. Subscription and Billing

Whoza.ai operates on a subscription basis with the following terms:

• •Billing cycle: Monthly subscriptions are charged in advance on the same date each month
• •Plans: Starter (£59), Growth (£125), Pro (£230), Scale (£399)
• •Booked job definition: A booked job is an enquiry that you have accepted via the WhatsApp or SMS job card. Only accepted enquiries count towards your plan's included jobs and are billed. Declined enquiries are not billed. If you do not respond to a job card within 24 hours, the system automatically declines it — and an auto-declined enquiry is not billed.
• •Never billable: Spam calls, robocalls, wrong numbers, supplier or sales calls, your own test calls, and duplicate enquiries (same caller + materially the same job within 7 days) never count towards your limit and are never billed, even if somehow accepted.
• •Job allowances: Each plan includes a set number of booked jobs per month: Starter 10, Growth 20, Pro 40, Scale 100. Additional accepted jobs beyond your included allowance are charged at your plan's per-extra-job rate: Starter £4.50, Growth £3.25, Pro £2.75, Scale £2.25.
• •Minute allowances: Each plan includes a set number of call minutes per month. Additional minutes are charged at £0.26 per minute
• •Overage: You will be notified when approaching your monthly limit. Overage charges apply automatically
• •Trial: 7-day free trial available on Starter and Growth plans. Trial includes reduced minute allowances

4a. Refer a Trade Programme

The Refer a Trade programme rewards existing customers who refer new tradespeople to whoza.ai. Participation is automatic for all active customers.

How It Works

• •Referrer reward: One free month of your own current plan for every referred tradesperson who (a) completes their 7-day trial AND (b) pays for their second consecutive month. No credit is awarded if the referred customer cancels or lapses before their second payment.
• •Referred friend reward: Their first paid month free after their 7-day trial, on whichever plan they choose. The free month is valued on their chosen plan, not the referrer's plan.
• •Cap: Maximum 12 free months earned per customer per rolling 12-month period. After the cap is reached, referrals still track but no further credits accrue until the rolling window frees up.
• •Credit value: One month of the referrer's own current plan at the time the credit is applied. If you are on Starter, you get one Starter month free. If you upgrade before the credit applies, the credit is valued at your new plan.
• •Credit application: Credits are non-transferable, have no cash alternative, and apply automatically to your next invoice(s). Pilot users keep their locked introductory rates — credits stack on top.

Restrictions

• •Referrals must be genuine third parties. Self-referrals, duplicate accounts, and referrals from the same household or business entity are void.
• •We reserve the right to withhold credits and suspend programme participation where we suspect abuse, gaming, or fraudulent activity.
• •Only one referrer can be credited per referred customer. If multiple referral codes are submitted, the most recently used valid code is attributed.
• •Programme terms may change with 14 days' notice. Credits earned before a change remain valid under the terms in force at the time of earning.

5. Acceptable Use

You agree not to use whoza.ai for:

• •Any illegal, fraudulent, or deceptive purposes
• •Harassment, abuse, or threats toward callers or our staff
• •Interfering with or disrupting the service or our infrastructure
• •Attempting to reverse-engineer or extract our AI models or training data
• •Reselling or white-labelling the service without explicit written agreement

We reserve the right to suspend or terminate your account for violation of these acceptable use terms.

6. Data and Confidentiality

We treat your business data and customer interactions as confidential. We will not:

• •Sell your customer data to third parties
• •Use your call transcripts for purposes other than service delivery and anonymised model improvement
• •Share your business profile or competitive intelligence with other users

Full details are provided in our Privacy Policy.

7. Service Level and Limitations

While we strive for 99.5% uptime, whoza.ai is a technology service and occasional disruptions may occur. We do not guarantee:

• •That every call will be answered (network issues, caller hang-ups, or extreme volume may result in missed calls)
• •That every enquiry will convert into a booked job (we capture and qualify; conversion depends on your response)
• •Specific revenue outcomes from using the service

8. Cancellation and Termination

You may cancel your subscription at any time through your account dashboard or by contacting us. Cancellation takes effect at the end of your current billing period. No partial refunds are provided for unused days within a billing period.

We may terminate your account immediately for: breach of these terms, non-payment, fraudulent activity, or behaviour that harms our service or other users. Upon termination, your access to the service ceases and your data will be retained in accordance with our Privacy Policy retention schedule before deletion.

9. Limitation of Liability

To the maximum extent permitted by law, whoza.ai shall not be liable for:

• •Indirect, incidental, special, or consequential damages
• •Lost profits, lost revenue, or lost business opportunities
• •Damages exceeding the total amount you paid to whoza.ai in the 12 months preceding the claim

Nothing in these terms excludes or limits our liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded under applicable law.

10. Governing Law

These Terms are governed by the laws of Scotland. Any disputes arising from these terms or your use of the service shall be subject to the exclusive jurisdiction of the courts of Scotland. WHOZA AI LTD is a company registered in Scotland (Company Number SC874716).

11. Changes to These Terms

We may update these Terms from time to time. We will notify you of material changes via email or through your dashboard at least 14 days before they take effect. Your continued use of the service after changes constitutes acceptance of the revised terms.

12. Contact